Gaming online has been all the rage for quite a while now. The number of online gamers is predicted to surpass 3.3 billion by 2024, and a significant portion of them might play TikTok. That’s right, you read it correctly. A social media app known for silly dance moves and useless life hacks plans to incorporate video games and in-app gaming.
What is the name? IGTOK. Regardless of whether the new brand name rolls off the tongue or twists it in unnatural positions, the gaming scene can’t wait to see what the company has in store for them!
What type of gaming can we expect on this versatile platform? As Fishin’ Frenzy has proven extremely popular among casino players, it is likely that it will also be available at IGTOK. In addition to popular slot games, we might also see traditional video games and arcade titles. All of them are part of TikTok’s bigger plan to boost advertising revenue and expand its audience. By providing engaging content, such as slot machines, users will also spend more time on the app. In essence, it is a full circle.
IGTOK: When Will It Happen?
Despite being announced, there is no definite date for the release of TikTok’s new and improved version. Initially, the company tested its development strategies in Vietnam, a country known for its young and tech-savvy population. IGTOK will start in Southeastern Asia, an area renowned for its esports athletes and passion for gaming.
The rest of the world is eagerly anticipating this revolutionary new addition to social media. IGamers all over the world are convinced that combining attractive casino games, custom-made experiences, and social networking in the same place while making money off of gaming is a winning combination.
TikTok announced that it would implement HTML5 games and then expand its offering by adding third-party content providers, like Zynga. Additionally, certified and licenced casino gaming suppliers are likely to join the IGTOK platform.
IGTOK & Stranger Danger
The announcement, however, has not been well received by everyone. Gaming and TikTok trends have already concerned parents and kid therapists around the globe, but even more so when it comes to TikTok. It is still a gray area in many ways when it comes to social media advertising and unethical targeting with inappropriate messages is normally punished with a slap on the wrist.
The new generation of gamers might, according to some, be exposed to gambling at an early age or to violent and bloody games. For now, TikTok hasn’t addressed these concerns. Let’s wait and see how this plays out!
